Make data accessible from multiple platforms & devices. If I can't access data via my smart phone, tablet, etc, it is useless to me.

Compare with the way data is handled by products such as the old Palm Desktop, or now with Evernote, Google Calendar/Contacts, etc -- the data can be accessed from the desktop computer, laptop, tablet, smartphone, and so on. Whether the data is synced with cloud servers, or can be transferred via a LAN, I need to be able to get to it whenever I'm trying to use it, not just when I'm at my PC. Even though those products have a different purpose, the idea of being able to access the data from multiple devices/platforms is the same. Good luck with your product, it looks promising!